What you need to start stopping

Stop List to save time and keep focussed to create change

Time is the ultimate non-renewable. If you’re serious about creating time for yourself, for your next step, for your family, for your fitness, for your career, for your Personal Brand and visibility, identify the extra things that are taking up your precious minutes, hours and days – things you’ll start to stop. Rules of the…

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Strategic referrals – taking the wishcraft out of getting and giving referrals

Referrals made easy with our process. business woman making a connection in an office setting

Make the most of referrals partnerships with preplanning, deep conversations and a mutual agreement Ever wondered why your requests for referrals are falling flat? Want to get beyond the vague ‘Let’s have a coffee and catchup’?In this post, learn how to have meaningful strategy conversations that produce a pool of referral channels delivering prequalified, presold…

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Looking ahead: what to do on a site for you in ’22

3 people celebrating new year 2 women 1 man between them drinks in hand

What are the marketing trends of 2022? Looking ahead, beyond this tricky time of lockdowns, shutdowns, countdowns, showdowns and slowdowns is a brand new year to plan for. I always find this a time of promise and excitement. By year’s end, I’ve rarely ticked all the boxes on the To-Do list I’d created 12 months…

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Be SMART: avoid Burnout by building your Brand

Burnout avoidance through a personal brand

Pervasive and corrosive, Burnout is a complex condition with symptoms unique to the person experiencing it. I won’t be suggesting, in this blog, that a carefully crafted Personal Brand website is an antidote to what is overwhelm from and, possibly, a systemic failure of modern life: job insecurity; the erosion of workers rights and casualisation…

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Facebook and Insta are down…. what next?

FAcebook failure - what next?

Social media has so many benefits – it’s largely free (if you’re not advertising or boosting and we don’t count the time spent tumbling down rabbit holes) and is a great way to connect. With ecommerce in built, it’s a great way to sell product and services. It allows us to message, connect, collaborate, extend,…

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Oh my, what’s my WHY?

Know your Why and make bulding your Personal Brand easier

The most common question I’m asked during conversations about Personal Brand sites is why should I build a website, when I’ve already got a LinkedIn profile, a paragraph on my work website, a business or ecommerce site ?  All of these things are important when building out your digital footprint. It’s a professional expectation we…

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What’s the best voice for my website copy?

Should I use first or third person voice in my website copy

Do I use ‘I’ or ‘she’, ‘me’ or ‘they’ in my website copy? Do I write about myself in the third person (she did this, he achieved that) or should I write as me? What’s the best voice for my website copy? If your website is a personal site – about you, your single or…

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It’s time to show up and be seen with your Personal Brand

brene brown time to show up and be seen in your personal brand

I love this quote from the always articulate, learned, wonderful, clear Brene Brown. As I’ve been speaking with clients during our Personal Brand workshops, I find their voice lifts, their mood is elevated, their eyes shine and their thoughts crystallise as they talk about what truly drives them toward the ‘unexplored adventures ahead’. ‘I think…

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Why workshop before building a Personal Brand website?

Personal brand workshop and discovery

An essential step in building you a Personal Brand website is to take you through a discovery and audit workshop. Around 90 minutes long, the purpose of the workshop is to determine your Personal Brand value proposition, outline what content you have, decide if you want us to write your content, and understand what services…

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