Know your numbers
At the end of ’22 I had a sobering few months. A few of my…
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Confessions of a serial slashie
How embracing my business personalities helps me help others define their Personal Brand If you’re…
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Can I be an introvert and have a Personal Brand?
Is a Personal Brand social media, selling and yelling, power poses and influencers? No, non,…
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Why have a Personal Brand?
The top 3 things a Personal Brand delivers: A brand is shorthand for the value…
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Write compelling Calls to Action
Calls to Action (CTAs) are oxygen for your business. These small directions, on buttons and…
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How do I write my UVP?
A UVP is your Unique Value Proposition – what makes You uniquely Valuable. Craft your…
Read MoreBuilding a values-based brand
Values based brand: financial security
Inflation, cost of living, financial sustainability is on everyone’s mind these days. It seems obvious,…
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Building a values-based brand
Know your values, to create a brand that feels right, lures quality clients, helps build…
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Values based brand: Resilience and patience
Resilience and its gentle sibling, Patience, are the mother values. You can’t be in a…
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Values based brand: Kindness
Enlightened philosopher Jean Jacques Rousseau famously, and simply asked: “what wisdom is greater than kindness?”…
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Values based brand: Joy
What purpose would Joy serve within a business? All values, personal and business have a…
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Values based brand: Curiosity
Curiosity makes listening easy. Being curious helps me seek out new opportunities to develop and…
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Values-based Brand: Listening
Your brand is a mix of: The External: a consistent look and feel that calms…
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